Understanding Cookies

Cookies are tiny data files that are placed on your device's hard drive or browser, such as your computer, tablet, or smartphone, and they play a crucial role in personalizing the FirstLeague experience. They enhance navigation and user friendliness, collect aggregated data on visitor behavior, enable multimedia functionality, facilitate user interaction, and improve security measures.

Key Terminology in This Cookies Policy

  • Data: Information collected through cookies or similar technologies from the user's device. It is considered personal when it can be linked to identifiable individuals.
  • Aggregate Data: Non-personal data, usually statistical in nature, that provides insights into user behavior trends.
  • User Device: Any technology used to access our services (including personal computers, smartphones, tablets, etc.).
  • Website Owner: The individual or organization responsible for operating the website.
  • External Partner: A third-party entity that manages cookies on our site.
  • Cookie Administrator: The publisher or individual responsible for managing the website's data.
  • User Behavior: Patterns in how users interact with the site, including duration of visits, pages viewed, and referral sources.

Categories of Cookies

Based on Management Entity:

  • First-Party Cookies: Created and managed by FirstLeague directly from our domain.
  • Third-Party Cookies: Established by external organizations, not controlled by FirstLeague, which may track user behavior across different sites.

Based on Duration:

  • Session Cookies: Temporary cookies that gather and store data during your browsing session and are deleted once you close your browser.
  • Persistent Cookies: Remain on your device for a specified duration, which can vary from a few days to several years, allowing for long-term data collection.

Based on Functionality:

  • Essential Cookies: Necessary for users to navigate the site and utilize its core features, such as controlling traffic flow, accessing secure areas, and ensuring website security.
  • Functional Cookies: Remember user preferences, like selected language or layout, to enhance overall browsing satisfaction.
  • Performance Cookies: Track and evaluate how users interact with the site to help improve performance and user experience.
  • Marketing Cookies: Optimize the use of advertising space by analyzing content relevancy and ad frequency.
  • Targeted Advertising Cookies: Gather data on user behavior to build profiles for delivering personalized advertising tailored to individual interests.

How to Manage Cookies

Users have the ability to manage cookie preferences through their browser settings. Most browsers offer the option to refuse or accept cookies, delete existing cookies, or be alerted when a cookie is being sent. However, disabling cookies may affect the functionality and performance of our website.